Introducing Lorella from Casetta Living. She came to the studio well prepared with outfits, accessories and homewares galore. With so many options to play with I could tell her branding session was going to be fun!
As you may have guessed, Casetta Living is a homewares and gift brand. They curate unique and high quality Australian and International designed items that balance a sense of space, beauty and function with a particular focus on small spaces; hence their mission ‘Embracing Small Spaces’. Currently running a home based business, Lorella is looking to expand the availability of Australian and International designed homewares and pursue growth with pop-ups and permanent on-premise exposure.
Moving forward in business means working your media game, so the aim of our session was to create some personal branding images that would show off the people behind this beautiful brand for use in publications, press releases and online purposes.
Lorella’s husband and co-founder of Casetta Living, Louis, arrived towards the end of our session so we could capture some headshots of him both on his own and also with Lorella. They make a great husband and wife team and I can’t wait to see where they take Casetta Living from here.